The cornerstone of international franchising is:
Standardization
Concentration
Adaptation
Customization
Auto Alliance
International (AAI) is a joint venture established by the Ford Motor Company
and ______
Mazda Motors
Suzuki Motors
Honda Motors
Following are the forms of foreign direct investment EXCEPT:
Management expertise
Latest technologies
Capital
Labor
Direct investment not only
brings in capital, it also brings into a country latest technologies
and management expertise.
Forms of direct investments are in the following;
Identify a type of foreign direct investment in which an
industry abroad sells the output of a firm s domestic production or uses the
firm s output?
Forward vertical
FDI
Backward vertical FDI
Horizontal FDI
Vertical FDI doubted
Which of the following social consequences a commercial
company explicitly takes into consideration?
Putting the needs of consumers before the company's need
for profit
Acting
philanthropically to their customers
Seeking to combine social benefits with business
profitability
Acting like a public sector organization
Platform
Emerging
Growth
Mature
Identify the trend of industry in strategic alliance with
respect to credibility.
Increase
credibility
Decrease credibility
No effect on credibility
Deconstruct
credibility
in good hands with this company." To which of the
following types of needs is insurance company trying to appeal?
Personal needs
Social needs
Physiological needs
Safety needs
When consumers use a problem-solving process to make
purchase decisions, what is the next step in the process after they become
aware of, or interested in, a problem?
Evaluating alternative solutions
Recalling and
gathering information about possible solutions
Deciding on the appropriate solution
Making the commitment to purchase a particular product or service
Which
kind of buying behavior occurs when consumers are highly involved in a purchase
and perceive significant differences among brands?
Complex Buying
Behavior
Dissonance-Reducing Buying Behavior
Habitual Buying Behavior
Variety-Seeking Buying Behavior
c. Complex buying behavior
occurs when consumers are highly involved in a purchase and perceive
significant differences among
brands.
f payment
Focus on difference and similarity p40
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